A product video should explain an action the viewer can recognise. Before generating images or editing, prepare the script and publishing format. Use your own recordings and check readability, sound and subtitles. A clear demonstration is more useful than an unsupported promise.

What you will solve

A script for a 60-second product demo

Practical workflow

  1. Prepare a real project example and a working copy. Specify the audience, format, limits and person responsible for reviewing the result.
  2. Split the demo into problem, on-screen action and result. Give each scene a duration and record a complete journey using test data.
  3. Review the draft against the original material. Correct it and save an identifiable version before sharing.

AI working prompt

Work with this material: [example]. Task: [task defined in the workflow]. Separate suggestions from verified facts. Flag missing information and return an editable draft, explaining the changes.

How to check the result

Show the video to someone unfamiliar with the product. They should explain what it solves and the next step without help. Record preparation time and necessary corrections. Compare with the previous process before rolling it out to the whole team.