Step by step
- Describe the problem, who experiences it and how they solve it today. Separate facts from assumptions.
- Ask AI for five open questions about past experiences, without suggesting an answer.
- Interview five people from the segment. Save their quotes and identify which hypotheses their answers support.
Template to get started
Act as a product researcher. Problem: [problem]. Segment: [customer]. Generate five questions about past behaviour. Do not invent data or conclude that demand exists.
Expected outcome
A table connecting each hypothesis to real evidence and the next experiment.
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